IMHO, you have identified the right dynamic but are looking at it the wrong way.
Let's say you like Sour Diesel. There's tons of Sour diesels....how do you choose?
Why not be known for your gear by reputation AND have a unique branding effort,
rather than one head amongst the herd. Easier to refer to as well. You tell some one,
they should grow Walter White....there is NO confusion about which breeder's White...
Ultimately, you only have to run one or two Mephisto strains before you're looking
to them first, and if they don't have the strain then you go down the list.
My 2 cents. Way easier to make a name for yourself when you're the only one
with that name.